The Power Group

Only £225 per month*

What is the Power Group?

The Power Group is an ongoing training and development programme for managing directors, CEOs and small businesses.  Using The Ultimate Marketing System, this network of business owners offers activities designed to help you control and master the marketing process in your business.

When do you meet?

We meet monthly, for a half day, at the modern offices of the London Chamber of Commerce in the heart of the City of London. Over twelve months together we will install the Duct Tape Maketing Ultimate Marketing System in your business.  You work at your speed.

Why should I join a Power Group?

The Duct Tape Marketing Power Group is a comprehensive approach to marketing training that offers more than 3 hours of classroom and phone sessions each month, including a combination of workshop training and problem-solving clinics. 

Your Power Group membership is a dynamic, ongoing learning experience comprised of mutual support and personal coaching.  The Power Group provides a safe environment in which to build your skills, ask "real world" questions and face your toughest marketing problems.

What you learn from other member's of the Power Group can just be as important as what Rod Sloane shares with you.

Who leads the Duct Tape Marketing Power Group?

Each meeting is hosted and led by Rod Sloane.

"Bird by bird, buddy. Just take it bird by bird"

What is the curriculum for the Power Group?

Each month we develop the marketing of your business.
Layer by layer.

Month One
Orientation & Introduction
Target Market - Determining who is your ideal target client 

Month Two
Differentiate and Dominate - Develop your core marketing message 

Month Three
Give Them An Image - Communicating the complete marketing package 
The Product Service Package - Developing the marketing hourglass approach

Month Four
Marketing Materials - Developing marketing materials that educate 

Month Five
Marketing Story - Make meaning by telling your story 

Month Six
Web Site Guide - Small business content based web site and search guide 

Month Seven
Small Business Advertising - Every sale starts with a lead 

Month Eight
Direct Mail - A targeted small business lead generation powerhouse

Month Nine
Public Relations - Earned media attention and expert status 

Month Ten
Referral Marketing - Building a systematic referral marketing machine 

Month Eleven
A Selling System - Turn prospect to clients and clients to partners 
Search Engine Marketing - Generating leads and clients from the Internet 

Month Twelve
Blogging for Business - How to use a blog as a small business marketing tool 
Marketing Automation - Automate and extend your marketing with technology tools

Ready to take your business to the next level?

Contact Rod Sloane for the latest Power Group availablity.

*The first month you must also purchase your own copy of The Ultimate Marketing System.